Overview
Toblerone
These reels were bespoke for an exclusive duty free activation in two airports, with the purpose of dialing up taste appeal for a very limited run of Toblerone flavours only available in those stores.
Software
After Effects
Year
2025
Client
Mondelez
Outcome
Pink Crush
Elevating flavour cues with a sensory overload of colours and cameos. Pink Crush has more of a focus on the softer, floaty feeling coming through in the soft focus of the type and gentle movements of the undulating background.
Crunchy Popcorn
Dialling up the energy for Crunchy Popcorn, with fast paced cuts, exploding typography and sudden cracks of the background.
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